Digital Content Strategist

Description

Ingram Micro is the business behind the world’s brands, providing more ways to realize the promise of technology®. We are an integral part of the technology ecosystem, helping our partners grow and thrive through the creation and delivery of Information Technology, Cloud solutions and Lifecycle services. With more than $54 billion in revenue and the ability to reach 90% of the global population, we are one of the world’s largest technology distributors, serving our partners through operations in 61 countries with 29,000 associates. 

Ingram Micro has earned Great Place to Work Certification™ for 2022-2023 in the United States! This prestigious recognition reflects our commitment to our people and our culture. 

Come join our team where you’ll make technology happen in surprising ways. Let’s shape tomorrow - it’ll be a fun journey!

Position summary:

The ideal digital content strategist has broad knowledge and expertise to build the customer journey across marketing, e-commerce and virtual event mobile and desktop platforms. You will scope and plan content by recommending content types, messaging and resources needed to support the project objective and budget.

What you will do:

• Lead cross-functional teams in the development and communication of content and digital strategy, KPIs and goals
• Plan and manage a wide range of digital content from SEO-optimized websites, email and marketing automation to paid and organic social media, blogs, videos, infographics and more—while always keeping the customer journey top of mind
• Clearly communicate strategy to account management and creative teams, and oversee content management
• Develop phased-approach content outlines to meet aggressive timelines, provide quick wins and enable data-driven strategy refinement
• Evaluate results and recommend new and incremental opportunities at the project and agency level
• Influence others and oversee alignment of strategy, best practices and processes
• Educate teams companywide on the full agency offering

What you bring to the role:

• Specialist in content and digital strategy
• Knowledge of best practices for content and digital marketing
• A clear understanding of the B2B content journey
• Experience planning digital marketing campaigns on multiple channels, such as email (Eloqua), Google, Facebook, LinkedIn, Instagram and Twitter
• General IT channel and/or tech market knowledge
• Ability to make a significant contribution to processes and systems
• CMS experience
• Four-year college degree (or additional relevant experience in a related field)
• Minimum 5 years functional experience, including a minimum of 3 years position-specific experience

* This is not a complete listing of the job duties.  It’s a representation of the things you will be doing, and you may not perform all these duties. 

* Please be prepared to pass a drug test and successfully pass a pre-employment (post offer) background check that includes verification of vaccination status. 

Ingram Micro requires all new associates to be fully vaccinated against COVID-19. Therefore, this position requires applicants to submit proof, prior to start date, that the successful applicant is fully vaccinated against COVID-19. Ingram Micro will comply with applicable laws regarding the reasonable accommodation of individuals with disabilities and/or sincerely held religious beliefs.  Applicants will be notified of the requirements of Ingram Micro’s COVID-19 policy and process for verification of vaccination status prior to the start of employment.  

Ingram Micro believes there is no place in our society for social injustice, discrimination, or racism. As a company we do not – and will not – tolerate these actions. 

Ingram Micro Inc. is committed to creating a diverse environment and is proud to be an equal opportunity employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other protected category under applicable law.  

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