Ingram Micro
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Sr. Account Manager, Marketing

Irvine, CA, United States
Job ID: 37058

Description

Ingram Micro touches 80% of the technology you use every day with our focus on Technology Solutions, Cloud, and Commerce and Lifecycle Solutions. With $46 billion in revenue, we have become the world’s largest technology distributor with operations in 56 countries and more than 30,000 associates. We continue to strategically expand our global reach with 32 acquisitions since 2012.

Position Summary: Responsible for creating and delivering marketing strategy and tactics for leading global technology companies – with the opportunity to act as the marketing lead for multi-million dollar campaigns. Analyzes customer strategic go-to-market requirements, develops strategy, messaging architecture and competitive positioning, specifies vehicles/projects, secures resources, communicates project development and drives creative development processes.

Responsible for the development, implementation and analysis of interactive advertising and e-commerce programs and packages.

Manages the marketing and implementation of programs and analyzes their effectiveness.

Responsible for processing and/or scheduling web-based advertising.

Develops models for vertical markets, campaigns and ad models and conducts research studies. Responsible for implementing and driving channel programs.

Defines and maintains VAR programs and agreements; recruits and develops joint business ventures of VARs and defines and implements VAR marketing, training and support programs.

Responsible for planning and market research activities designed to increase sales growth and expand market share. Develops and implements strategic marketing policies and objectives.

Evaluates and adjusts strategies to respond to changing and/or competitive markets. Identifies and maintains relationships with product partners, third party vendors, etc.

Responsible for strategic customer acquisition programs. Develops and implements direct mail programs; develops, conducts and maintains consumer marketing and customer profiling practices and directs list management and analysis. Develops marketing strategies for new and existing products and services.

Researches trends and technologies to meet customer needs. Works with sales to ensure that sales reps have necessary collateral and advertising materials.

What you bring to the role:
Recognized marketing subject matter expert with specialized knowledge in the function of distribution.
Manages large projects or processes. Limited oversight from manager. Coaches, reviews and delegates work to creative and shared service professionals.
Problems faced are difficult and often complex. Influences others regarding policies, practices and procedures.
Provides solutions to a variety of advanced complex technical projects or business issues requiring state of the art technical or industry knowledge. May be the in-house expert on specific technologies or within the job function area.
Complete understanding and wide application of advanced technical principles, theories and concepts in a specialized field.
Possess broad knowledge of professional field and other related functions. Goals are provided to the incumbent in form of desired results.
Determines and develops approach to solve functional area related issues. Possess the strongest of skills acquired through advanced training, study and experience.
Four year college degree (or additional relevant experience in a related field). Minimum 8 years functional experience including a minimum of 5 years position specific experience.


*This is not a complete listing of the job duties. It’s a representation of the things you will be doing, and you may not perform all of these duties.

Ingram Micro Inc. is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other protected category under applicable law.
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