Cloud Global Product Marketing Manager

Description

CloudBlue is a technology solution startup born from the need to digitally transform a multibillion-dollar enterprise. The CloudBlue platform orchestrates ecosystems for customers worldwide, including the largest B2B Cloud Marketplace in the world. We have spent 15+ years innovating and investing in digital transformation, subscriptions, and multi-level partner ecosystems. Today, hundreds of customers rely on CloudBlue to orchestrate their ecosystems and scale their businesses globally.

By joining the CloudBlue team, you’ll be playing a significant role in our growth, having an opportunity to make an immediate impact on the business. Our entrepreneurial scope means we operate with the agility of a high growth start-up, but with the confidence & backing of a Fortune 100 corporation, Ingram Micro.

At CloudBlue you'll work with a diverse and multi-cultural team that spans cultures, continents, and time zones to serve our global customer base. You’ll be a part of a culture that emphasizes trust, open communication, and continuous learning.

Responsibilities

Responsible for the discovery, analysis and selection of target segments and use cases for rapid expansion.
Manages the marketing usage of insights and their implementation in programs, and analyzes their effectiveness.
Develops messaging models for vertical markets campaigns and conducts insightful research studies.
Capable of end-to end planning and execution of market research activities designed to increase sales growth and expand market share.

Evaluates, suggests and adjusts strategies to respond to changing and/or competitive markets.
Develops and implements innovation programs. Leads and executes co-innovation initiatives with customers.

Develops, conducts and maintains customer research, customer surveys, marketing and customer profiling practices.
Researches trends and technologies to meet current and future customer needs.

Produces high-quality thought-leadership content, blog articles, whitepapers and infographics

Liaising with other departments to ensure a unified approach to customer success.

Position Summary

Provides actionable insights to boost growth. Works with Global Product and Sales Managers on various product marketing initiatives including research, strategy, sales collateral, whitepapers, infographics, and other materials as required. Ability to handle multiple projects and meet tight deadlines is a must.

Job Qualifications

To perform this job function successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required.

• Passion for innovative high-tech products and for technological advances
• Skills in analyzing market trends and the competitive landscape
• Experience with data-driven approach by analyzing data and monitoring metrics
• Good skills on data visualization and BI tools such as PowerBI, Tableau and similars
• Accustomed to working with data, interpreting data, producing graphs and visualizations and telling stories based on data insights
• Accustomed to interpreting balance sheets, P&L’s and financial KPI’s
• Ability to quickly understand different business models
• Demonstrated ability to develop coherent, successful messaging that appropriately match multi-segment communication tactics with target audience(s)
• Experience working with cross-functional departments and remote teams
• Critical thinking, “constant learning” mindset that enables continuous improvement of processes
• Budget and cost analysis experience
• Ability to represent the organization to its external stakeholders in a variety of settings
• Excellent organizational skills, can create and follow a timeline meeting deadlines.
• Strong interpersonal and communication skills, ability to build and manage relationships with stakeholders and in an international environment
• Excellent English (both written and verbal)

Education

Degree in Marketing Research. Masters in Marketing and / or Sales Preferred

Experience

5 to 6 years minimum of Marketing or Product Marketing experience