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Sr. Associate, Marketing-MEX

This job posting is no longer active.

Mexico City, Distrito Federal, Mexico
Job ID: 42986

Description

Responsible for creating and delivering marketing strategy and tactics for leading global technology companies – with the opportunity to act as the marketing lead for multi-million dollar campaigns. Analyzes customer strategic go-to-market requirements, develops strategy, messaging architecture and competitive positioning, specifies vehicles/projects, secures resources, communicates project development and drives creative development processes.

Responsible for the development, implementation and analysis of interactive advertising and e-commerce programs and packages.

Manages the marketing and implementation of programs and analyzes their effectiveness.

Responsible for processing and/or scheduling web-based advertising.

Develops models for vertical markets, campaigns and ad models and conducts research studies. Responsible for implementing and driving channel programs.

Defines and maintains VAR programs and agreements; recruits and develops joint business ventures of VARs and defines and implements VAR marketing, training and support programs.

Responsible for planning and market research activities designed to increase sales growth and expand market share. Develops and implements strategic marketing policies and objectives.

Evaluates and adjusts strategies to respond to changing and/or competitive markets. Identifies and maintains relationships with product partners, third party vendors, etc.

Responsible for strategic customer acquisition programs. Develops and implements direct mail programs; develops, conducts and maintains consumer marketing and customer profiling practices and directs list management and analysis. Develops marketing strategies for new and existing products and services.

Researches trends and technologies to meet customer needs. Works with sales to ensure that sales reps have necessary collateral and advertising materials.

 What you bring to the role:

  • A high school diploma (or equivalent) required, Bachelor’s degree preferred
  • Minimum of four years or more of marketing experience (preferably in brand or product marketing/Technology Distribution environment).These timeframes may vary based on the candidate’s proven track record of successfully performing and demonstrating the level of knowledge/skills/experiences and delivering the results required of this role
  • English (intermediate-advanced)
  • Brand/Product marketing experience
  • Business/Marketing strategic planning experience
  • A basic knowledge of Ingram Micro programs, products and services
  • Excellent communication skills: written and verbal
  • Strong organizational skills and problem-solving agility
  • Ability to partner effectively with others, internally and externally
  • Ability to multitask in a fast-paced environment with accuracy and urgency. Prioritization skills with some supervision
  • Ability to independently perform a wide range of complex duties under general guidance
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